Analytics & Information Management

We can unlock the true value of your information assetsAnalysis

Marketers across the world have begun to see huge potential in making sense of consumer demographics. Data analytics is indispensable not just for accurate targeting but also customization of a product/service to match a customer’s exact requirement in this age of personalization.

Vast amounts of data is being created every day on how billions of people are consuming and using computers, smart phones, tablets, and other personal artifacts. Companies are now capturing trillions of bytes of information about their customers, suppliers, and operations in order to get a better sense of where their next business opportunity lies. The sheer magnitude of the numbers around big data is breathtaking. This poses opportunities as well as challenges before businesses – on how to make sense of this voluminous data?

“Businesses cite the inability to automate structured and unstructured data quickly and effectively among their biggest challenges, with 60% noting that big data projects typically take at least 18 months to complete,” according to market research agency, Gigya in their report Making Sense of Consumer Data.

This is where Wissen can be of help to you.

What do we do?

We will process and analyze your multi-source, structured and unstructured data and give you market insights that can have a strong impact on your business. This will help you make more informed, data-driven business decisions.

According to a recent KPMG study while 99% of businesses consider data analytics to be important to their organizations, 85% are still struggling to accurately analyze their existing data. This is because most businesses are looking in the wrong direction by focusing on the wrong data. They just don’t know what data to collect.

Eighty percent of the world’s data is unstructured, and most businesses don’t even attempt to use this data to their advantage. Imagine if you could afford to keep, process and make sense of all the data generated by your business? Imagine if you had tools to analyze that data?

Wissen can help by putting in place a comprehensive data processing strategy at your organization. On the broadest level, we can help you:

  • Leverage first party data
  • Give you tools for regular cleaning and updating your existing data
  • Break down data silos and
  • Link your data to existing KPIs

Market research indicates that companies that centralize and operationalize their customer intelligence have:

  • 3.5X higher retention rates (Totango) and
  • Are 6% more profitable than companies that don’t make good use of their data

Research also indicates that organizations that can easily access on-demand information, trust its accuracy and can turn it into strategic insight can achieve superior outcomes and gain a real competitive advantage.

Wissen’s highly experienced information management and analytics technology team can provide cost-efficient, risk-effective solutions to help you leverage and unlock the true value of your information assets.

Our Information Consultants, Business Analytics experts and Data Scientists have the necessary skills and expertise to process and analyze your data. We produce meaningful and actionable insights that can unlock new business opportunities for you.

Wissen Analytics & Information Management uses Hadoop’s built-in analytics, extensive integration capabilities, reliability, security and support to put your big data to work for you. In addition, we also provide installation guidance and hands-on mentoring for Hadoop platform.

Wissen Hadoop Development Capabilities

  • Text Analytics: Advanced text analytics with vast library of extractors deriving insights from large amount of unstructured data.
  • Social Media Analytics: Useful in ingesting and processing huge amounts of social media data, deriving key insights for multiple uses, such as lead generation, brand management and campaign effectiveness.
  • Machine Data Analytics: Useful in ingesting and processing huge amounts for data from IT machines.
  • Search & Data Discovery: Easily deals with search complexities in processing a huge amount of data.
  • Statistical models in place to enhance your data team’s prediction capabilities with the smooth integration of existing EDW or prediction systems
  • Easy integration with existing BI Reporting Systems
  • Integration with existing ETL process to load the data into EDW or DataMarts
  • MapReduce Performance Tuning and Benchmarking

Product and technologies


  • Hadoop HDFS
  • HBase, Hive
  • Zookeeper
  • Mahout, FLUME

Analytics & Visualization

  • R & Mahout – Analytics
  • Gephi
  • D3.js

Operating Systems

  • Ubuntu
  • CentOS
  • RedHat


  • Cloudera
  • MAPR
  • Horton Works

Hadoop Consulting & Development

  • Business Analytics & Business Intelligence
  • Reporting Capabilities & Real-time Reporting
  • Interactive Reporting & Interactive Business Analytics
  • Search & Recommendation Engines
  • Data Mining & Data Aggregation
  • Performance Management
  • Solution Scaling
  • Data Warehousing
  • Data & Spatial Visualization
  • Cluster Grams & History Flows
  • Forecasting & Predictive Analytics
  • Scoring, Pattern Search & Rule Discovery

Services we offer

  • Application Development
  • Map Reduce Programming
  • Statistical Modeling
  • ETL Development
  • Visualization(Reports)
  • Installation & Upgrades
  • Installation & Integration of BigData Stack
  • Configuration Changes
  • Troubleshooting
  • Monitoring
  • User & Group Management
  • Performance Tuning
  • Managing & Monitoring Clusters

Why clients choose us for analytics and information management?

The reasons are simple. We offer:

  • Agile development methodology
  • Collaborative approach with clients
  • Competitive rates for Hadoop architects, developers and consultants
  • Cross-functional team of 100+ experts based in US, Canada & the UK
  • Deep open source expertise and experience
  • Front-end specialists for business analysis, user experience and user interfaces
  • We are Hortonworks Consulting Partner
  • Wissen has proven track record in successful integration
  • Prompt, cost-effective delivery on Hadoop projects
  • Rigorous quality assurance testing before “Go-Live”

In any business marketers and IT need to work hands-in-glove to ensure that the insights are captured and displayed in a manner that is easily understood by decision-makers. Hadoop provides a seamless view of the ways consumers are consuming various products and services. With this platform, Wissen can transform your company into an intelligent, data-driven organization.